STEPOVER ❄️

About the Brand ✍️
7.10 store is India's premium destination for curated shoes that merges global trends with everyday comfort. We believe the right pair of shoes transforms your entire energy. Each pair is selected for its ability to elevate both style and confidence.
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The Extras That Make It Worth It 🎁
We're givers, not just takers:
✨ Official Oversteppers Merch – Exclusive drops for creators who bring in the heat
🎟️ Indian Sneaker Festival Tickets – A chance to get VIP access to India's biggest sneaker culture event.
📺 ScoopWhoop Feature – Your work could be showcased on India's biggest community channel with millions of eyes on your creativity.
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About the Campaign 🎯
Create the most aesthetic, premium, visually stunning content showcasing 7.10 shoes.
Content so good, viewers stop scrolling.
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Creative Direction:

• Fashion Creators: Trend driven fits where 7.10 shoes are the statement piece
• Cinematographers/Editors: Craft editorial-level content with music video aesthetics, color grading, and artistic storytelling
• Designers: Your unique creative take, flat lays, experimental edits, conceptual content
• Storytelling : Tell your story and integrate the shoes subtly into it.
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  Deliverables 📋
• 1 Instagram Reel (30-60 seconds)
• Mandatory story post tagging @7.10store